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(Sydney, Australia) Tuesday, February 23 2016 – Parramatta’s new two-level penthouses have captured the attention of Sydneysiders.

A multi-award-winning property developer has today released details of three new luxury penthouses under construction in Parramatta; set to be Western Sydney’s most prized apartments.

Sitting atop the landmark 29-storey V by Crown Group on the corner of Macquarie and Marsden streets, the penthouses will offer stunning panoramic views, occupying the two highest levels of the residential tower; some of the most exclusive positions in Western Sydney.

Each penthouse is set over two floors and includes three bedrooms, a study, two bathrooms, a guest powder room, open-plan kitchen, indoor-outdoor living area, two car spaces and a large balcony; offering views of Parramatta’s Heritage parklands, Sydney’s CBD and Sydney Harbour Bridge.

Crown Group Director of Sales and Marketing Roy Marcellus said he had been surprised by the curiosity from general public about the three penthouses at V by Crown Group.

Demand for high-end apartments had increased as Parramatta’s workforce and population increased to include more executive-level professionals, Mr Marcellus said.

Parramatta’s population is forecast to grow 24 per cent by 2036, from a total of 190,495 to 236,864.

The $309-million development is known as Parramatta’s ‘Vertical Village’ and includes a private pool, gym, sauna, conference facilities, music room, theatrette, library and rooftop sky bar; plus a boutique hotel and ground level retail precinct.

“This is our only project in Parramatta, and it is certainly among our most asked about developments and people are surprised at the standard of apartments now available in Sydney’s second CBD,” Mr Marcellus said.

“Dozens of high-profile companies are shifting their workforces here to Parramatta and bringing executive-level jobs traditionally located in the CBD to Parramatta.

“These executives work hard and want their home to match their lifestyle; they don’t want to settle for average apartments,” he said.

Set to be completed early next year, the penthouses feature a large fully-equipped kitchen, Miele appliances, LED strip lighting, heated towel rails, ducted air-conditioning and an exclusive penthouse colour scheme.

Buyers have a choice of three sun-filled aspects facing either west, north-west or north-east.

Mr Marcellus said the larger apartments at V by Crown Group were also popular with downsizers looking for space with the flexibility to lock their apartment while they travel and also ideal for buyers looking luxury in a high-growth area.

Parramatta property values are forecast to grow 6.7 per cent in 2016 according to Your Investment Property Magazine.

Parramatta was ranked number one highest-performing property market in NSW in 2015 by

“The type of people enquiring here in Parramatta has changed; they are executives new to the area and also cashed-up downsizers who want to stay close to their established network in the Western Suburbs in a lively village atmosphere,” Mr Marcellus said.

“Parramatta has been missing this more glamorous high-end level of apartments,” he added.

Designed by Sydney-based Allen Jack + Cottier and Koichi Takada Architects, V by Crown Group features a ground floor retail and restaurant piazza set to enrich the surrounding community with vibrant alfresco dining and retail outlets, a state-of-the-art archaeological showcase and two iconic V-shaped columns; each standing a striking three storeys tall.

The 590-apartment development is located less than 300m from Parramatta Square, Parramatta City Council’s $2 billion, 3-hectare redevelopment precinct; and a short walk from Parramatta train station, Parramatta Heritage Parklands and Westfield Parramatta.

Penthouses are situated on levels 27 and 28 and range in size from 213 and 230 square metres.
V by Crown Group will also include a collection of luxury hotel-style suites and is scheduled for completion in 2017.
Apartments are priced as follows:
Studios from $553,000
One-bedroom apartments from $695,000
Two- bedroom apartments from $920,000
Three-bedroom-plus-study apartments from $1,198,000
Three-bedroom penthouse apartments from $2,420,000

For more information call 1300 302 186 or visit


Media Interviews
Crown Group Director of Sales and Marketing Roy Marcellus is available for a limited number of interviews on request.

Editor’s Note
Images and video are available upon request including artist impressions, launch videos and computer-animated ‘fly-through’ footage of selected Crown Group developments.

Media Enquiries:

Kate Prideaux, General Manager of Communications & Public Relations
(02) 9925 0088 or 0401 863 436

Serena Zhu, Communications Executive
(02) 9925 0088 or 0429 459 510

About Crown Group

Crown Group Holdings (Crown Group) is a leading Australian property group specialising in property development, property investment and serviced apartments.

The company was co-founded by architect Mr Iwan Sunito and engineer Mr. Paul Sathio with its first project in 1996.

Iwan Sunito graduated with Bachelor of Architecture (Hons) and Master of Construction Management from University of NSW. In 1993 Iwan became a Registered Architect in NSW and was awarded the UNSW Eric Daniels award for excellence in residential design.

In recent years Iwan received a number of awards including Indonesia’s Property & Bank Magazine Golden Leadership Award 2013, the 2013 Congress of Indonesian Diaspora Entrepreneur award and named a winner in the 2013 Ernst & Young Entrepreneur of the Year Awards. Iwan Sunito was also named Urban Taskforce Australia’s 2015 Property Person of the Year

Paul Sathio graduated with a Bachelor degree in Civil Engineering from University of Technology Sydney (UTS) and a Masters of Engineering Science from University of NSW. Paul has more than two decades’ experience in the construction and development industry.

Past and recent projects

Since the company was founded 21 years ago, Crown Group has successfully completed major developments in Sydney’s best locations including Bondi, Bondi Junction, Parramatta, Ashfield, Epping, Homebush, Newington, Pennant Hills and Rhodes and most recently Viking by Crown, a 10-storey residential complex in Waterloo.

Today, Crown Group boasts a large portfolio of projects under development and in the pipeline and is currently developing five major projects; Infinity by Crown Group in Green Square, the 29-storey V by Crown Group in Parramatta, 20-storey Skye by Crown Group in North Sydney, the popular inner-west development Oasis by Crown Group and a 22-storey residential tower Arc by Crown Group in the heart of Sydney’s CBD.

Crown Group was recently awarded the Urban Development Institute of Australia (UDIA) NSW President’s award – considered one of the highest property development accolades in Australia – for its seven-tower, resort-style development Top Ryde City Living.

Top Ryde City Living was also named best High-Density Development in Australia at the UDIA awards for excellence 2014 and a Master Builders Association Excellence in Housing award 2013. Crown Group’s innovative, waterfront development Sanctum by Crown was awarded a Master Builders Association Excellence in Housing award 2012 and its hugely-successful ICON at Homebush was awarded HIA’s (Housing Industry Association) CSR Housing Awards 2007 Apartment Project of the Year.

Future launches
Crown Group will launch a number of projects in 2016.

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