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Leading property group bullish on the future of luxury apartments in Sydney

 (Sydney, Australia) Tuesday January 16, 2018 – Crown Group, the award-winning developer of distinctive residential and commercial properties across Australia, is extremely bullish on the potential of the luxury apartment market in Sydney. With substantial government investment spurring rapid residential and commercial growth, Sydney is a solid investment choice for luxury apartments.

 “Real estate investment in Sydney will remain appealing through 2018, especially in the luxury apartment space,” said Crown Group Global Head of Sales & Marketing Julian Sedgwick. “High quality apartments in desirable locations are increasing in value at a steady rate, backed by strong investment in infrastructure throughout the city. It’s an ideal time to look at Sydney as an investment opportunity.”

Sydney has experienced an immense boom in apartment building construction over the last few years. Much of this growth is due to the desire to create more housing opportunities, and as a result, many of the new apartment developments are tailored towards first home buyers. As the Sydney market expands, luxury apartments become even more unique, offering a combination of high-end design and amenities that stand head and shoulders above other developments.

Moreover, luxury developments are typically located in Sydney’s most desirable and fastest-growing suburbs. As the city’s population continues to increase, and securing property in these areas becomes more difficult, owning an apartment in the new CBD or Waterloo will add value to the investment.

Consider that, in 2010, an average unit in Waterloo sold for under $550,000, according to Today, that average value is $833,500 – a significant increase and a trend that is set to continue as more buyers compete for quality properties.

For those looking to invest in unique, high-end luxury apartments in prime up-and-coming locations, Crown Group offers prospective buyers two distinct options:

  • Waterfall by Crown Group – Waterloo
  • V by Crown Group – Parramatta

Designed by award-winning Sydney-based architects SJB, Waterfall by Crown Group offers 331 residences with three seven-storey buildings and an iconic 20-storey tower overlooking lush, tropical landscaping and a beautiful water garden. The project’s namesake and focal point is a splendid seven-storey waterfall that is set to become Australia’s tallest man-made waterfall. Additional large-scale public art by Mika Utzon Popov, grandson of Sydney Opera House architect Jørn Utzon, is integrated into the design.

A collection of elegant living spaces includes studios, one, two and three-bedroom apartments and, at the higher scale, courtyard apartments and double-storey upper penthouses. The interiors offer fresh, natural modern luxury, utilizing stone, timber and subtle hues.

Residents’ amenities will include an Infinity rooftop pool with a sky garden and terrace, a recreational deck, a secluded bamboo-covered walkway, state-of-the-art cantilevered gym, a rooftop garden, a rooftop cinema, function room with a catering kitchen and music room with grand piano.

Waterfall by Crown Group is conveniently located in Sydney’s Green Square, in the heart of Waterloo. An up-and-coming area, Waterloo is in the midst of a transportation hub offering easy car, bike, rail and bus access to Sydney CBD and beyond. Moreover, Waterfall is just minutes from Sydney Airport.

The construction of Waterfall by Crown Group is scheduled for completion in 2020.

A premium range of apartments is now available for sale ranging from $702,000 to $1,716,000.

For more information please visit or call 1800 827 696.



Media Interviews
Crown Group Global Head of Sales & Marketing Julian Sedgwick is available for a limited number of interviews on request.

Editor’s Note
Images and video are available upon request including artist impressions, launch videos and computer- animated ‘fly-through’ footage of selected Crown Group developments.

Media Enquiries
Kate Prideaux, General Manager of Communications & Public Relations
(02) 9925 0088 or 0401 863 436

Lina Guo, Communications Executive
(02) 9925 0088 or 0429 459 510

About Crown Group
Crown Group Holdings (Crown Group) is a leading Australian property group specialising in property development, property investment and serviced apartments.
The company was co-founded by architect Mr. Iwan Sunito and engineer Mr. Paul Sathio with its first project in 1996.
Iwan Sunito graduated with Bachelor of Architecture (Hons) and Master of Construction Management from University of NSW. In 1993 Iwan became a Registered Architect in NSW and was awarded the UNSW Eric Daniels award for excellence in residential design.
In recent years Iwan received a number of awards including Indonesia’s Property & Bank Magazine Golden Leadership Award 2013, the 2013 Congress of Indonesian Diaspora Entrepreneur award and named a winner in the 2013 Ernst & Young Entrepreneur of the Year Awards. Iwan Sunito was also named Urban Taskforce Australia’s 2015 Property Person of the Year.
Paul Sathio graduated with a Bachelor degree in Civil Engineering from University of Technology Sydney (UTS) and a Masters of Engineering Science from University of NSW. Paul has more than two decades’ experience in the construction and development industry.

Past and recent projects
Since the company was founded in 1996, Crown Group has successfully completed major developments in Sydney’s best locations including Bondi, Bondi Junction, Parramatta, Ashfield, Epping, Homebush, Newington, Pennant Hills and Rhodes and most recently Skye by Crown Group in North Sydney. Today, Crown Group boasts a large portfolio of projects under development and in the pipeline and is currently developing three major projects; Infinity by Crown Group in Green Square, Arc by Crown Group in the heart of Sydney and Waterfall by Crown Group in Waterloo.

Crown Group has been awarded more than 20 high-profile industry awards including the 2016 International Property Awards Best Residential High Rise Architecture Australia for V by Crown Group Parramatta, 2015 Master Builders Australia (MBA) NSW Excellence in Construction Awards for Viking by Crown Group Waterloo and 2014 Urban Development Institute of Australia (UDIA) NSW President’s award – considered one of the highest property development accolades in Australia – for the seven-tower, resort-style development Top Ryde City Living.
Top Ryde City Living was also named best High-Density Development in Australia at the UDIA awards for excellence 2014 and a Master Builders Association Excellence in Housing award 2013. Crown Group’s innovative, waterfront development Sanctum by Crown was awarded a Master Builders Association Excellence in Housing award 2012 and its hugely-successful ICON at Homebush was awarded HIA’s (Housing Industry Association) CSR Housing Awards 2007 Apartment Project of the Year.

Skye Hotel Suites
Crown Group launched its first Skye Hotel Suites in Parramatta in August 2017 with a second hotel to open in Sydney CBD in mid-2018.

Future launches
Crown Group will launch new projects in Sydney’s Eastern Suburbs and Melbourne in 2018.

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